Growing a small business is a process that requires all hands on deck. Many business processes are virtual these days. Companies need software tools that enable them to manage virtual teams and projects.
Managing projects and keeping everyone productive is one of the greatest challenges of growing a small business. However, the right project management tools can maximize your efforts and help your company reach its potential. In this article, we’ll talk about several of the more popular types of project management software.
Project Management Software
It stands to reason that project management software would be the best project management tool. Comprehensive project management platforms enable business owners and their teams to be much more productive.
It’s critical to do your due diligence to find the right project management platform for your business. The different types of project management tools range from content marketing to higher education project management software tools, showing that the types of programs and their features vary greatly. It’s a good idea to read customer reviews and test different platforms out before leasing or purchasing a software program.
Many vendors offer free versions of their project management applications that basic features that help them manage small teams. Some vendors even offer free trials of the full version of their programs to potential customers. Learn as much as you can using these free trials so you can make the best possible decision at buying time.
Customer relationship management (CRM) software is all about getting insights into customer behavior and preferences and using those insights to enhance the customer experience. CRM is also a good option for managing certain types of projects, like email marketing campaigns.
Let’s say your retail business has a sale coming up on Halloween decorations and you want to email special promotions to all your customers who bought Halloween decorations, candy, and costumes from your online store last year. You could use your CRM to find those customers and put them on the list for your Holloween email marketing campaign. In the world of data science, CRM is the gift that keeps on giving.
Customer support teams can also use CRM to ensure they provide a consistent customer experience to each customer. Indeed, you could create protocols for your most loyal customers and further streamline their customer experience as a show of appreciation for their loyalty.
You can learn more about how CRM can help your company enhance its customer experience at luminwise.com. Luminwise is a great online source for the latest in business technology and best practices.
Objectives and key results (OKR) software is an invaluable tool for online businesses and smaller businesses working to initiate lofty growth initiatives. Indeed, any company looking to grow can use OKR software.
One of the best things about OKR software is it enables easy integrations of other project management and CRM platforms. Furthermore, you can initiate company objectives and track all of your team members’ efforts as they strive towards achieving company objectives. Moreover, some OKR software programs even allow you to track the productivity of individual team members.
Growing can be one of the greatest and scariest things to happen to a small business. As the business owner, you have to expand your team, scale your IT infrastructure to support the influx of new customers, and continue building your brand. Indeed, you have a lot on your plate. However, the right software can help your company run more efficiently and meet its growing demand.
Project management, CRM, OKR, and content marketing software are some of the types of software you’ll need to maximize your project management efforts. These tools can help you go from feeling like a deer in the headlights to being the competent leader you are.